Look Fabulous Forever
Wednesday 5th September – 7.30pm
Upstairs at the East Dulwich Tavern
Unfortunately our Royal Butler has fallen foul to a broken arm and will not be able to attend our September event as planned. We wish William French a speedy recovery and we will do everything possible to rearrange the event once he is well.
Never fear however, the East Dulwich WI never fails in attracting fabulous speakers and on very short notice, the wonderful Tricia Cusden has stepped into the breach to bring us her Look Fabulous Forever event. Tricia will talk to us all about fashion, style and confidence!
Tricia has long shown entrepreneurial flair, starting and running her own slimming club from
1974-1986 while caring for her young family. At the same time she gained a first class BA
honours degree in 1986 at the age of 38. From 1986-1986 she worked as a management
training consultant with The MaST Organisation before setting up her own training
consultancy in 1996.
Until the birth of her granddaughter India in 2012, Tricia worked with a variety of corporate
clients including Accenture, Dixons Stores Group, Nomura and Esso Petroleum. Unfortunately
India was born with a rare chromosomal disorder which necessitated long periods of time in
hospital. Tricia therefore stopped all client work to help to support her family. Early in 2013
when India was much improved, Tricia decided that she needed a new challenge.
At the age of 65, Tricia spotted a gap in the market for a new approach to cosmetics for older
women. She invested her own savings in a range of specific makeup suitable for more mature
eyes, faces and lips. In October 2013, Look Fabulous Forever was launched to 80 friends and
family at a party in London.
At the time of the launch, two makeup tutorial videos which Tricia had made with two friends
acting as models to demonstrate all the LFF products, were uploaded to YouTube. Slowly
these videos gained in popularity and were the starting point for the fast growth of the
business. There are now over 70 tutorials on YouTube with over 6m views between them and
the business now sells makeup to women all over the world who love Tricia’s message that
age is no barrier to fabulousness!
Tricia’s book, Living the Life More Fabulous – a Handbook to Beauty, Style and Empowerment
was published by Orion Spring in February 2018 and has been on the Amazon Fashion and
Beauty best seller list ever since.
Tricia has two daughters, Anna and Suzy, who both work in the business, and five
grandchildren. She lives in Wimbledon.
We will continue with our planned garden party theme including special cocktails available from the EDT, cream teas and bunting. Well you can’t waste good cakes now can you!
What to Bring
Money – you’ll want to buy one of the delicious cocktails….or two! Plus raffle tickets.
A Friend – you’re welcome to bring along a friend. They just need to pay a £3 guest fee on the night
We are Open to New Members!
Don’t forget we are currently open for new members! So if you know anyone who you think would like to join us to meet other local ladies, enjoy great events and learn new skills then please spread the word. They can contact us here or simply turn up at one of our monthly meetings and find out what we’re all about for themselves. More information about guests and joining the East Dulwich WI can be found here.